Which of the following hotel categories typically includes properties like Best Western and La Quinta?

Midscale hotels are characterized by offering a balance of affordability and comfort, catering primarily to budget-conscious travelers while still providing various amenities and services. Properties like Best Western and La Quinta fall within this category as they are designed to offer reasonable accommodations with essential services such as free breakfast, Wi-Fi, and sometimes a pool or fitness center, all at a more moderate price point.

This positioning appeals to a wide demographic, including families, business travelers, and tourists who prefer quality and value over luxury. While economy hotels focus primarily on basic needs with minimal services and luxury brands offer upscale experiences and extensive amenities, midscale hotels like Best Western and La Quinta bridge the gap by emphasizing quality service without exorbitant costs.

Understanding the distinctions among hotel categories is crucial in the hospitality industry for targeting specific market segments and aligning marketing strategies.