Which classification includes hotels like Comfort Inn and Holiday Inn?

Hotels like Comfort Inn and Holiday Inn are classified within the Upper Midscale category. This classification typically encompasses hotels that provide quality accommodations at reasonable prices, often featuring enhanced amenities compared to lower tiers.

Upper Midscale hotels are designed to appeal to both business and leisure travelers seeking a comfortable stay without the higher costs associated with upscale brands. These hotels generally offer services and facilities such as complimentary breakfast, meeting rooms, and an overall higher standard of quality in both service and room features compared to economy and midscale accommodations. Comfort Inn and Holiday Inn fall under this designation as they provide reliable, consistent services while catering to guests looking for a bit more than basic lodging.

Understanding this classification is crucial for hotel industry professionals, as it helps in identifying target markets and tailoring marketing strategies effectively.